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Sydney Norton

Sydney comes to us from The Martin Agency where she accumulated 25 years of diverse marketing experience across brand strategy, direct marketing, public relations, social, digital, and print/broadcast advertising. She is a champion of unified ideas and holistic thinking and did so for a wide range of B2B and B2C clients. She has led campaigns for some of America’s greatest brands, including Hanes, UPS, Discover Financial Services and Walmart. Prior to The Martin Agency, Sydney spent four years as director of marketing for a professional nonprofit theater. She is a Midwesterner originally and graduated from Miami University in Oxford, Ohio.

Sydney Norton

Improving Readability In Math Without Compromising Rigor

How do You Improve Math Text Accessibility? Imagine the experience of a beginning reader, a child with dyslexia, or a multilingual learner...

All Students Can Read Complex Texts

Research shows that meeting students where they are by providing easy-to-access texts will not prepare students for reading beyond the classroom....

How To Make English Language Arts Accessible For Multilingual Learners

After spending many years teaching grade 4, I took a leap into a middle school English learner teaching position. Within a week, I had a grade 5...

How To Support Multilingual Learners In Engaging In Math Conversations In The Classroom

One sunny September morning, I called my grade 4 class together to the carpet to start our math lesson for the day. I displayed the four numbers...

Supporting Students with Dyslexia: An Educator and Parent Perspective

“Don’t just tell me the steps; I need to understand why and how it works.”—Anne to her math teacher

Phonics and Decoding: Building Knowledge with a Phonics Approach to Reading

From the very first page of their very first book, every reader should build knowledge of the world around them while practicing foundational skills....

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