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Sydney Norton

Sydney comes to us from The Martin Agency where she accumulated 25 years of diverse marketing experience across brand strategy, direct marketing, public relations, social, digital, and print/broadcast advertising. She is a champion of unified ideas and holistic thinking and did so for a wide range of B2B and B2C clients. She has led campaigns for some of America’s greatest brands, including Hanes, UPS, Discover Financial Services and Walmart. Prior to The Martin Agency, Sydney spent four years as director of marketing for a professional nonprofit theater. She is a Midwesterner originally and graduated from Miami University in Oxford, Ohio.

Sydney Norton

Embedded Professional Learning in Eureka Math²: A Practical Path to Better Outcomes

Student math achievement in the United States is at a crossroads. Despite the tireless efforts of educators, students are not reaching the level of...

Transforming Math Classrooms Through Impactful Routines: Four Consistent Structures in Eureka Math²

A lot happens in a math classroom. Students process new information, make sense of mathematical concepts, and connect ideas. But their attention can...

Building Confidence and Growth: How Meridian School District Is Elevating Math Learning with Eureka Math²

A District That Thinks Deeply About Learning At Meridian School District, math isn’t just about numbers. It’s about possibility. The district’s...

Helping Students Read Entire Books

Why does it matter that students read an entire book instead of hopping from one short passage to the next? In this episode, Doug Lemov, Colleen...

Data Science: The Importance of Incorporating Data into Everyday Instruction in California Classrooms

Every second, Google processes about 99,000 searches, which is a testament to the amount of data right at our fingertips (Flensted 2024). The amount...

Eureka Math² California earns approval from the California State Board of Education

Washington, D.C., Nov. 11, 2025 -- The California State Board of Education has approved Eureka Math² California® for kindergarten through Algebra 1.

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Explore simple yet crucial tips and articles for Math, Science and ELA.

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